The Peugeot Bippa ad. I'd really love to see the marketing meeting for that one.
"So everyone, we need to find a name for our small van. Bare in mind our target audience will be macho, laddish, Sun reading, larger swigging non PC tradesmen. Any ideas?"
"How about the Bippa? We could make it look like something from a Pixar film as well"
But then again, this is the company who looked at the sketches of the 308 and thought "yes, that looks nice"
"So everyone, we need to find a name for our small van. Bare in mind our target audience will be macho, laddish, Sun reading, larger swigging non PC tradesmen. Any ideas?"
"How about the Bippa? We could make it look like something from a Pixar film as well"
But then again, this is the company who looked at the sketches of the 308 and thought "yes, that looks nice"
